This was a great shoot and edit to direct! The ScaleUp Awards are hosted by Business Leader Magazine and sponsored by Amazon Business.
The brief was to create a high impact, dramatic and powerful video in order to persuade potential sponsors to get involved and support the event. My first step was to travel to London and interview the Managing Director of Amazon Business UK. Once this was done, I sat down with the MD of Business Leader to figure out the elements and structure of the video. A lot of this video involved stock footage due to the short timeframe this video has to be turned around in. I then had to locate a freelancer to provide a voiceover and tied it all together with graphics that I created in After Effects.
This project was intense but so fun and exciting to be part of!