B2B podcasting is at the forefront of modern marketing, and appearing on a podcast is crucial to stand out from the crowd. In today’s digital marketing landscape, B2B executives are…
May 23, 2025
Are you a senior executive, industry leader, or aspiring entrepreneur? Then getting yourself onto a podcast is crucial. Podcasts are the powerful, modern medium for storytelling, brand building, and audience…
May 23, 2025
A B2B podcast is a digital audio or visual show tailored for professionals, companies, and decision-makers in specific industries. Unlike consumer-focused podcasts (B2C – business-to-customer), B2B podcasts target business audiences,…
May 16, 2025
Writing effective show notes for your B2B podcast is more than just a summary – it is a strategic opportunity to boost SEO, attract new listeners, and drive sales as…
May 15, 2025
If you are looking to get started in the world of podcasting, then one of the key decisions you’ll have to make is where will it be found when prospective…
May 15, 2025
Your B2B podcast is a treasure trove for reusable content – especially on the social media platform, LinkedIn. The podcast will be filled with valuable insights, expert opinions, and thought…
May 7, 2025
In the competitive world of B2B podcasting, having high-profile industry leaders as guests can significantly boost credibility, attract new listeners, deepen audience engagement, and increase sales. Here at LRB, we…
May 7, 2025
B2B podcasting is an emerging tool for businesses around the world, and in order for it to be a success, there needs to be the ability to build a rapport…
April 15, 2025
Many people have a LinkedIn profile – but few of them make the most of it for them, their business, or to grow their podcast. This is why the experts…
April 14, 2025
Podcasting is booming, but discoverability on Google remains a major challenge for people and businesses looking to start their own podcast. You might have great content, but if it’s not…
April 10, 2025